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Information Achitecture

A website must meet the needs of its users, while simultaneously meeting the business objectives of its owners.

This premise is simple, but integral in the process through which Expletus conceives web projects. By implementing a user-centric design method, we assure that our technology will never estrange its audience. In fact, our projects expand consumer databases, while bridging communication gaps and channeling information from one party to another. We make sure your customers can engage the information, services, or transactions they need , in an atmosphere that is hassle free and conducive to repeat business.

At Expletus, we want to build a website that works right for you, whether you're peddling antique furniture or selling services internationally. We know that the uniqueness of the online marketplace demands us to stretch ourselves creatively and technologically, and we take pride in our flexibility as a design team to meet even the most intimidating objectives. The most important ingredient in the development of your website is YOU, which is why Expletus encourages its clients to be involved in every stage of the development process.

Application Development

The most important components of a successful site are organization and flexibility. We believe it is vital that our clients have a complete understanding of how to manage their own web content, and that they are able to alter and update their content as their company evolves.

Through the use of dotnetnuke technology, we offer all our clients the option of an open source content management system. This enables clients to change content, add pages, or delete material through a simple interface.

Expletus builds content management systems that take a non-proprietary approach to web management. Although we desire to build lasting relationships with our clients, we don't shackle them to us by retaining rights to the code or programming software that we implement during construction. This allows for easy updates to their website through any future design resource.

Whether it's the freedom to manage content or the flexibility to experiment with design, Mad promises that our applications will liberate the commercial momentum of your business.

Website Design

A website is the physical model of the company it represents. It is responsible for shaping a customer's impression, and creating intrigue and a desire to purchase. For this reason, Expletus creates sites that showcase the individual character of our clients. We discard generic approaches to web design, and focus on implementing fresh graphic and technological strategies that will set your business apart from the pack.

At Expletus, we merge the tenets of information architecture and graphic design into every website we build. We build brands that elevate our clients' image while catering to the needs of their specific audience. We want users to be wowed by the graphic presentation of your website, but we're careful not to bury your message under a mountain of bells and whistles.

Before we begin to construct a site, we draw up an extensive blueprint to make sure that we have a design which you will be comfortable with, and one that will attract new customers while preserving current ones.

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